---
title: MO® Compliance Chat | artificial intelligence
description: artificial intelligence | MO® Compliance Chat
---

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# The Model Office Blog

[![](https://resources.model-office.co.uk/hubfs/fca-1-730x438.jpg)](https://resources.model-office.co.uk/consumerdutyfairvalue)

## [The Consumer Duty and 7 steps to Proof of Value](https://resources.model-office.co.uk/consumerdutyfairvalue)

 \[fa icon="calendar'\] May 12, 2023, 10:54:36 AM / by [Chris Davies](https://resources.model-office.co.uk/author/chris-davies) posted in [Financial regulation](https://resources.model-office.co.uk/topic/financial-regulation), [Financial business development](https://resources.model-office.co.uk/topic/financial-business-development), [fintech](https://resources.model-office.co.uk/topic/fintech), [Human resource development](https://resources.model-office.co.uk/topic/human-resource-development), [client engagement](https://resources.model-office.co.uk/topic/client-engagement), [regtech](https://resources.model-office.co.uk/topic/regtech), [Risk management](https://resources.model-office.co.uk/topic/risk-management), [practice management](https://resources.model-office.co.uk/topic/practice-management), [FCA](https://resources.model-office.co.uk/topic/fca), [AI](https://resources.model-office.co.uk/topic/ai), [compliance](https://resources.model-office.co.uk/topic/compliance), [consumer duty](https://resources.model-office.co.uk/topic/consumer-duty), [artificial intelligence](https://resources.model-office.co.uk/topic/artificial-intelligence)

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The [latest FCA review](https://www.fca.org.uk/publications/good-and-poor-practice/consumer-duty-findings-our-review-fair-value-frameworks) of firm’s consumer duty implementation process has highlighted key concerns across a well-used regulatory tool that of proof of value (POV). Given that evidencing fair value across the Duty’s second outcome is highly subjective this was always going to be a big challenge for adviser firms.

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[![](https://resources.model-office.co.uk/hubfs/fca-1-730x438.jpg)](https://resources.model-office.co.uk/fcabusinessplan23-24)

## [The FCA 2023 - 2024 Business plan](https://resources.model-office.co.uk/fcabusinessplan23-24)

 \[fa icon="calendar'\] Apr 6, 2023, 3:36:54 PM / by [Chris Davies](https://resources.model-office.co.uk/author/chris-davies) posted in [Financial regulation](https://resources.model-office.co.uk/topic/financial-regulation), [Financial business development](https://resources.model-office.co.uk/topic/financial-business-development), [fintech](https://resources.model-office.co.uk/topic/fintech), [Human resource development](https://resources.model-office.co.uk/topic/human-resource-development), [client engagement](https://resources.model-office.co.uk/topic/client-engagement), [regtech](https://resources.model-office.co.uk/topic/regtech), [Risk management](https://resources.model-office.co.uk/topic/risk-management), [practice management](https://resources.model-office.co.uk/topic/practice-management), [FCA](https://resources.model-office.co.uk/topic/fca), [AI](https://resources.model-office.co.uk/topic/ai), [compliance](https://resources.model-office.co.uk/topic/compliance), [consumer duty](https://resources.model-office.co.uk/topic/consumer-duty), [artificial intelligence](https://resources.model-office.co.uk/topic/artificial-intelligence)

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[The FCA's 2023/2024 business plan](https://www.fca.org.uk/publications/business-plans/2023-24#lf-chapter-id-our-budget)outlines three key priorities: protecting consumers, ensuring market integrity, and promoting competition. Let's take a closer look at each of these priorities.

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[![](https://resources.model-office.co.uk/hubfs/HiRes%202.jpg)](https://resources.model-office.co.uk/generativeai)

## [What is generative AI?](https://resources.model-office.co.uk/generativeai)

 \[fa icon="calendar'\] Mar 8, 2023, 8:47:11 AM / by [Chris Davies](https://resources.model-office.co.uk/author/chris-davies) posted in [Financial regulation](https://resources.model-office.co.uk/topic/financial-regulation), [Financial business development](https://resources.model-office.co.uk/topic/financial-business-development), [fintech](https://resources.model-office.co.uk/topic/fintech), [Human resource development](https://resources.model-office.co.uk/topic/human-resource-development), [client engagement](https://resources.model-office.co.uk/topic/client-engagement), [regtech](https://resources.model-office.co.uk/topic/regtech), [Constructive compliance](https://resources.model-office.co.uk/topic/constructive-compliance), [Risk management](https://resources.model-office.co.uk/topic/risk-management), [practice management](https://resources.model-office.co.uk/topic/practice-management), [FCA](https://resources.model-office.co.uk/topic/fca), [AI](https://resources.model-office.co.uk/topic/ai), [artificial intelligence](https://resources.model-office.co.uk/topic/artificial-intelligence)

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Artificial Intelligence (AI) has come a long way in the past few decades. Today, AI is capable of performing a wide range of tasks, from recognizing objects in images and translating languages to playing games and driving cars. However, one of the most exciting and rapidly developing areas of AI is generative AI, which aims to create new content, rather than simply analysing or recognising existing content.

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